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Integration

Google Consent Mode v2 for GTM and GA4

Use CookieWise to deploy denied defaults first, then update consent states on visitor action - with a practical verification workflow.

What CookieWise handles automatically

  • - Sends gtag('consent','default', ...) with denied states before GTM tags execute
  • - Applies wait_for_update to allow consent decision synchronization
  • - Sends gtag('consent','update', ...) on accept/reject/customize
  • - Maps analytics/marketing categories to Consent Mode v2 signals

Implementation checklist

  1. 1. Load CookieWise first in <head>
  2. 2. Keep GTM container standard
  3. 3. Configure GTM consent checks for analytics/ad signals
  4. 4. Validate in GTM preview on accept/reject/custom paths
  5. 5. Publish and confirm GA4/Ads behavior

Need full setup details?

Use the complete implementation guide for step-by-step GTM tag consent settings and validation tips.

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